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The perceived quality of the local public transit: a multi-criteria model to select improvement scenarios

 

We built a customer satisfaction evaluation

tool using the multi-criteria analysis and the data

drawn from a questionnaire submitted to the passengers

of the local transit service of a traffic gravitation district

sub-area. It uses properly calibrated utility functions by

which we can assess the increase of the whole customer

satisfaction because of interventions on the transit service.

This tool can efficiently support the actions of the local

public transit manager.

  • Settembre
2011
Num. 9
Pag. 717